The AFM House
Exploring the technologies shaping the future of our industry.
The AFM Innovation Hub spotlights cutting-edge creative and business technologies supporting the development, financing, and production of film, television, and other screen-based content. Designed as both an exhibition and ideas forum, it connects AFM attendees with innovators operating at the intersection of creativity, commerce, and technology.
Launched in 2025 in collaboration with the Marché du Film and featuring companies such as AIFLIX, Fallbrook Film Finance, InShorts.AI, Largo.ai, Longline AI, Mortal Studio, Panjaya.ai, RollCredits, and Veritone, the Innovation Hub returns in 2026 with leading technology companies, live demonstrations, and conversations exploring the tools transforming how creators develop, produce, and bring stories to audiences.
In 2026, the Innovation Hub expands into, located on the CAA campus directly across from the Fairmont Century Plaza. Operating over four days, Wednesday, November 11 through Saturday, November 14, 2026, The AFM House will provide an expanded setting for discovering emerging technologies, experiencing live demonstrations, and connecting with the innovators shaping the future of screen entertainment.
AFM attendees can discover the latest AI and emerging technologies, meet the companies building them, and connect with innovators and industry peers to explore how these tools can support their next projects and businesses.
Born at the Marché du Film – Festival de Cannes and co-created with Cine Group, the Cinemas Club comes to AFM26 with a program built for theater owners, programmers and exhibition leaders.
From Wednesday, November 11 to Saturday, November 14, The AFM House hosts two Cinemas Club panels every day, with 8 sessions and 20+ speakers from exhibition, distribution, technology and data.
Topics include the new global screen economy (box office, windows and the merger), exhibitors becoming distributors, anime, concerts and event cinema, audience communities, the comeback of analogue film and repertory, the new IRIS fund for arthouse, and the non-generative AI that is already helping cinemas program and sell smarter.
Confirmed speakers include executives from IFTA, Art House Convergence, Vue Lumière, Alamo Drafthouse, Crunchyroll, Trafalgar Releasing, Paramount, IMAX, Kodak, and CICAE.
Sponsored by: IMERSA
Media Partner: Boxoffice Company
On Thursday, November 12, the Cinemas Club invites all theater owners, directors, programmers who have an AFM badge to a morning behind the scenes of an iconic LA movie theater and a legendary Hollywood studio, leaving the Fairmont Century Plaza by minibus at 8:15 AM and back in time for the afternoon panels (seats are limited, reserve yours here: https://tally.so/r/xVXRpo).
Don’t have your badge yet? All theater owners, directors, and programmers get a free 4-day badge to AFM. Request your free badge here: https://tally.so/r/Gx8PEe
The AFM House Program Schedule
November 2026
Cinemas Club: The New Global Screen Economy: Box Office, Windows and the Merger
Cinemas Club: When Exhibitors Become Distributors: Vue Lumière, Alamo and the New Theatrical Model
Who Owns the Story? Rights, Revenue and New Models of Distribution
Your Film, Your Face, Your Voice: Protecting IP and Licensing Talent in the AI Era
After the Festival: Turning Independent Films Into Lasting Audiences and Revenue
Cinemas Club: Beyond the Movie: Anime, Concerts, Faith and the ‘Fourth Category’
Cinemas Club: Who Pays for Arthouse? Public Money, Private Donors and the New IRIS Fund
Real Stories, New Tools: AI in Documentary Filmmaking
Cinemas Club: Are Communities the Future of Cinema?
Cinemas Club: Film Is the New Vinyl, Part 1: Repertory Film and the Re-Release Economy
So You Want to Self-Distribute Your Film? Now What? Cutting Through the Clutter and Marketing for Theatrical Success
Cinemas Club: Film Is the New Vinyl, Part 2: Shooting & Projecting on Analogue Film
Cinemas Club: AI in the Screen Ecosystem: Utility Rather Than Tilly – How Non-Generative AI Is Helping Already
2025 Exhibitors