How to Exhibit

How to Exhibit – Sales

AFM offers three options for exhibit space in the Loews Santa Monica Beach Hotel plus an option for companies with an AFM office outside of the Loews Hotel.

Private Offices and Suites on Loews floors 4 – 8

Shared Private Offices on Loews floors 4 – 8

NEW: Reserved Meeting Tables on the Loews 5th floor

NEW: Offsite Exhibitor for companies in houses, condos, apartments and businesses.

Exhibitor benefits and details on exhibition space can be explored below. Questions? Contact Robin Burt at or +1.310.446.1020.


All Exhibitors receive the following benefits:

  • Access to AFM’s 29 commercial cinemas 
  • Access to the online list of registered Buyers
  • Inclusion in The Film Catalogue – a one-year subscription
  • Wi-Fi in the Loews Hotel for two devices with each credential
  • Inclusion in online and print listings
  • One-year subscription with each credential to Cinando, the industry database
  • One-year membership with each credential to MyAFM, the AFM’s online community
  • Access to the Filmmakers Lounge
  • Use of trademarks AFM® and American Film Market® in conjunction with AFM participation


Private Offices and multi-room Suites are located on floors 4 – 8. Costs start at $11,003 plus the $3,500 Exhibition Fee. Explore the options by viewing the Floor Plans and Price List. 


Private Offices on floors 4 – 8 may be shared by two companies. The cost of the shared office (A Code) is US$11,003 plus each company pays the US$3,500 Exhibition Fee. The total cost per company is US$9,001, a 38% savings. In addition to the benefits above, each company also receives three Exhibitor badges, signage, access to the password protected Exhibitor section of the AFM website and inclusion in all Exhibitor listings.

To reserve a shared office, submit the Exhibition Agreement with ‘SHARE” in the notes section. If you don’t have a company to share with, AFM will help you find a roommate.


Reserved Meeting Tables will be located in a central location on the 5th floor. The cost is $3,800, all inclusive. Explore the package details by viewing the Exhibition Agreement and Floor Plan. 

Meeting Table Exhibition Agreement
Meeting Table Floor Plan


Sales and production companies with an office outside of the Loews Hotel may participate in the AFM with full Exhibitor Benefits. The offsite office may be in a house, condo, apartment or business. It may not be in any part of a hotel.

The Offsite Exhibitor Exhibition Fee is $3,500, the same as for companies with exhibition space in the Loews Hotel. Offsite Exhibitors receive all Exhibitor Benefits above with a 50% premium for screenings.

Offsite Exhibition Agreement


Enhance your AFM participation and connect with Buyers through a wide selection of targeted marketing opportunities. From signage and advertising to displays, decals and trailers, AFM has something for every budget. Explore what is possible at AFM Advertising Opportunities or contact Robin Burt at +1-310-446-1020 or