Home Events - American Film Market U.S. Production Incentives: Where to Shoot in the U.S.

U.S. Production Incentives: Where to Shoot in the U.S.

Moderator:
Ryan Broussard, Vice President of Sales and Production Incentives, Wrapbook

Speakers:
Georja Skinner, Creative Industries, Department of Business, Economic Development & Tourism, State of Hawaii
Steve Lyons, Director, Maine Film Office
Colleen Bell, Director, California Film Commission, Governor’s Office of Business & Economic Development
Soozie Eastman, Founder and President, Louisville Film Office

Date
Nov 12 2026
Time
4:00 pm - 5:00 pm
Stage
Constellation

Speakers

  • Soozie Eastman
    Soozie Eastman
    Founder & President, Louisville Film Office & 502 Film

    Soozie Eastman is the Founder and President of 502 Film and the Louisville Film Office and serves as the Film Commissioner for Louisville, KY and Chair of the Kentucky Film Leadership Council. Since earning her Masters in Producing for TV and Film at Chapman University, she has produced and directed documentaries and short films, taught university-level production courses and was Director of Programs for the HUMANITAS Prize. After working in Los Angeles for more than a decade, she returned to her hometown of Louisville to direct her first feature film, Overload: America’s Toxic Love Story. For seven years, she served as Executive Director of the Louisville Film Society, which included producing the Flyover Film Festival. Currently, she works alongside the Louisville Film Office team, the local creative community, the Kentucky Cabinet for Economic Development and partners Metro Louisville and Louisville Tourism to further the efforts of building Kentucky’s film industry and infrastructure.

  • Steve Lyons
    Steve Lyons
    Director, Maine Film Office

    Steve was appointed Director of the Maine Film Office in 2024 and became an AFCI Certified Film Commissioner in 2026.

    During his three-year tenure, Steve reinstated the Maine Film Office advisory board, drafted recommendations for a more competitive film incentive in Maine and implemented an online film incentive registration and application system. He recently collaborated with the Maine Film Association on an economic assessment of Maine’s media production industry and launched a pilot incentive program designed to demonstrate the economic benefit of visual media productions to the state.

    He is a member of FilmUSA and the Association of Film Commissioner’s International, where he sits on the Creative Economy and Policy Committee.

    When he’s not working or attending a film festival, he can be found traveling around the state of Maine snapping location photos.

    Fun Fact: Steve attended Location Expo ’88 with his father just out of college.