“Hong Kong Day” Set for November 1 at American Film Market®

Events to Spotlight Hong Kong’s Co-Production Strengths

Los Angeles, CA

For the third consecutive year, the American Film Market (AFM®) and the Hong Kong Trade Development Council (HKTDC) will jointly present “Hong Kong Day” at the 2012 American Film Market. Taking place Thursday, November 1, Hong Kong Day will feature a day-long series of events spotlighting the benefits of co-producing in Hong Kong. AFM Managing Director Jonathan Wolf and HKTDC Assistant Executive Director Raymond Yip made the announcement today.

“Hong Kong Day” will highlight the city as Asia’s co-production center, focusing on what the international film community will gain by partnering with Hong Kong companies. “Hong Kong Day” activities will kick off with an opening ceremony and ribbon-cutting at the entrance of Loews Santa Monica Beach Hotel. It will also include a seminar on co-producing in Hong Kong and the China market and an evening cocktail reception for invited guests. Premiere film screenings by Hong Kong companies will also be held.

“Hong Kong’s legendary film industry coupled with its free trade agreement with mainland China, the Closer Economic Partnership Arrangement (CEPA), make Hong Kong unique and inviting for global producers,” Mr. Wolf said.“We welcome Raymond Yip and all our friends at the HKTDC and look forward to learning more about Hong Kong co-productions and what we can expect in the future.”

“Hong Kong’s film industry has the experience, the regulatory blessing and the all-important contacts to help U.S. filmmakers make the most of the emerging mainland China opportunities,” added Mr. Yip.

Movies presented by Hong Kong film companies on “Hong Kong Day” are:

·         The Four,from Easternlight Films

screening at Criterion 4, 9am

·         The Assassins,from Easternlight

screening at Criterion 6, 3pm

·         Cold War,from Edko Films Ltd.

screening at Broadway 3, 3pm

·         Diva,from Emperor Motion Pictures

screening at AMC Santa Monica 4, 3pm

·         Echo Planet,from Golden Network Asia Ltd

screening at Criterion 1, 3pm

·         Yugo and Lala,from Golden Network Asia Ltd

screening at Broadway 2, 5pm

Details of all Hong Kong screenings at this year’s AFM are available at The Film Catalogue,www.TheFilmCatalogue.com.



November 1, 2012

Opening Ceremony (ribbon cutting)

Time: 9:30am

Venue: Main Entrance, Loews Santa Monica Beach Hotel

Details: No RSVP required; all guests welcome


“Hong Kong: Your Ideal Co-production Partner and Gateway to the China Market”*

Panel: Zhou Tiedong, President, China Film Promotion International (CFPI)

Yvonne Chuang, Senior Vice President & General Manager, Tomson International

Entertainment Distribution Ltd.

Janet Yang, President, Janet Yang Productions

Tracey Trench, President, Tracey Trench Productions

Time: 2:30pm-4pm

Venue: Venice Room, Loews Santa Monica Beach Hotel

Details: No RSVP required; open to all AFM badge-holders (capacity: 100)


Hong Kong Reception

Time: 5:30pm-7:30pm

Venue: Ocean & Vine Restaurant, Loews Santa Monica Beach Hotel

Details: Invitation Only


Hong Kong Companies at AFM 2012 and  AFM Offices

All Rights Entertainment: Loews – 328

China 3D Digital Distribution Ltd: Loews – 309

Distribution Workshop: Loews – 611

Easternlight Films: Loews – 729

Edko Films Ltd.: Loews – 452

Emperor Motion Pictures: Loews – 529

Fortissimo Films: Le Merigot – 220

FILMART – HKTDC: Loews – 5th Floor Atrium

Golden Network Asia Limited: Loews – 437

Media Asia Distribution Ltd.: Loews – 517

Mega-Vision Pictures Limited: Loews – 534

Mei Ah Entertainment Group Ltd: Loews – 532

Pegasus Motion Pictures Distribution Ltd: Loews – 660

Star Alliance Movies (HK) Co., Ltd.: Loews – 327

Universe Films Distribution Co., Ltd: Loews – 451


For the latest information and to register, visit www.AmericanFilmMarket.comor call 1-310-446-1000. Like AFM on Facebook: www.facebook.com/AmericanFilmMarket; and follow @AFMOFFICIAL on Twitter.

About the AFM

The business of independent motion picture production and distribution reaches its peak every year at the American Film Market, Oct 31-Nov 7, 2012. The global film industry converges in Santa Monica for eight days of deal-making on films in every stage of development and production, as well as screenings, conferences, networking and parties.

With 8,000 industry leaders from more than 70 countries, 700 screenings and the industry’s largest Conference Series, AFM is the pivotal destination for independent filmmakers, directors, distributors, financiers, industry executives, producers, talent, writers, the international media and all those who provide services to the worldwide motion picture industry.

The AFM is produced by the Independent Film & Television Alliance®, the global trade association of the independent motion picture and television industry and the voice and advocate for the Independents worldwide. Visitwww.AmericanFilmMarket.comand www.IFTA-online.org.


About the HKTDC Hong Kong International Film & TV Market (FILMART)

The HKTDC Hong Kong International Film and TV Market (FILMART), organized by the Hong Kong Trade Development Council since 1997, is the leading event of its kind in Asia and one of the most important film markets for the global film industry. FILMART attracts renowned producers, distributors, investors and professionals from around the world to launch full-scale promotions, network with key industry players and negotiate deals. The 16th edition, in 2012, featured over 640 exhibitors from 33 countries and regions, a new exhibitor record, and more than 5,700 visitors from 53 countries and regions.

The upcoming FILMART will be held March 18-21, 2013, at the Hong Kong Convention and Exhibition Centre in Hong Kong’s downtown Wan Chai district. Visit www.hktdc.com/hkfilmartfor more information.


About the Hong Kong Trade Development Council

A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organizes trade fairs and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via trade publications, research reports and online. For more information, please visit: www.hktdc.com.