Home Events - American Film Market Everything Producers Need to Know to Work with SAG-AFTRA Successfully

Everything Producers Need to Know to Work with SAG-AFTRA Successfully

Panelist:
Olga Rodriguez-Aguirre, Executive Director/Co-Head, Entertainment Contracts, SAG-AFTRA
Susan Sprung, CEO, Producers Guild of America

Date

Nov 12 2025

Time

3:30 pm - 4:30 pm

Stage

Constellation

Speakers

  • Olga Rodriguez-Aguirre
    Olga Rodriguez-Aguirre
    Executive Director/Co-Head, Entertainment Contracts, SAG-AFTRA

    Olga Rodriguez-Aguirre has been practicing labor law in the context of the entertainment industry for over 29 years. As a law graduate of UC Law San Francisco (formerly Hastings College of the Law), she joined Bush Gottlieb (formerly Geffner & Bush), a union-side labor boutique in Burbank, CA where she represented many of the entertainment guilds and plans- SAG, DGA and WGA, among others, for 8 years in the area of financial assurances and ERISA. Olga has been with SAG-AFTRA (formerly known as Screen Actors Guild, Inc.) for over 20 years practicing in the areas of secured transactions, labor, copyright and bankruptcy, specializing in negotiating with producers and attorneys for the payment of additional compensation to SAG-AFTRA performers working in studio and independent pictures exhibiting in theaters, television and streaming platforms. Currently, she is an Executive Director of Entertainment Contracts (Co-Head Film) where she oversees the enforcement, negotiation and policies of SAG-AFTRA collectively bargained and promulgated agreements.

  • Susan Sprung
    Susan Sprung
    CEO, Producers Guild of America

    Susan Sprung is the CEO of the Producers Guild of America, a nonprofit trade group that represents over 8400 producers working in film, television, and new media. Ms. Sprung has been with the PGA since 2012, where she began as Associate National Executive Director and COO. In her current position, she carries out the strategic goals of the Board and runs the day-to-day operations of the Guild. On behalf of the PGA, she sits on the Hollywood Commission Leadership Council, the California Film & Television Production Alliance, the Western Council of the Actors Fund, the NAACP Entertainment Advocacy Council, the FilmLA Government Affairs Committee, and formerly served on the AMPAS Members at Large Executive Committee.

    Ms. Sprung previously served as Special Counsel at the law firm of O’Melveny and Myers in Los Angeles, where she specialized in general corporate law, mergers and acquisitions, large bank financings, private placements, and public offerings. Prior to that, she was an associate at Barrett Smith Shapiro Simon and Armstrong in New York. She also served as Corporate Counsel to TrizecHahn Corporation during the completion of the Hollywood and Highland project.